Graduate of Geneva Watchmaking school and former Rolex employee, Alexandre Favre-Bulle founded his own brand to dive deeper into his enthusiasm and love of watches. The premier line, named Three Peaks, designed in 2023 has taken two years to finalise, ensuring fine attention to detail that fellow watch lovers can appreciate.

Born in Geneva in 1994, Alexandre Favre-Bulle developed a passion for watchmaking at as a young teen. He graduated in 2014 as a Watchmaker with further studies in microtechniques completed in 2016. 

Already wanting to develop something innovative, he used his free time to develop new watch modules; changing different elements of the watch.  These ideas remained at the 2D stage along with the dream to re-visit it. 

In 2019, he joined Rolex at the dial manufacturing site. The adventure lasted a total of three years, and in 2023, the desire to create and express his passion for watchmaking returned; the first FAVRE-BULLE sketch was born. 

In August 2023, FAVRE-BULLE was registered in the Geneva Trade Register, and the journey began. Design, development, prototypes, presentations, photoshoots, collaboration with independent partners and more.

Two years later, in June 2025, we were ready to offer our watches to the general public and share this long withstanding passion with you.